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Oboz

BRAND STORY

Oboz

"Oboz Footwear was born in Bozeman, Montana in 2007, when industry veteran John Connelly — with over 40 years and 17 footwear brands under his belt — finally struck out on his own. The name blends "outdoors" with "Bozeman," and that spirit runs through everything they make: product names inspired by local peaks and trails, topo maps of the surrounding landscape pressed into the outsoles, and a company culture rooted in the mountains out the back door.

From day one, Oboz has been committed to making footwear that truly fits and performs, built around a proprietary BFit footbed system designed to cradle and support the natural shape of the foot for all-day comfort on the trail.

Oboz is also driven by a deep commitment to the planet. Since their very first pair sold in 2008, every purchase helps plant trees — from forest gardens in Africa to wildfire-affected forests in North America. To date, Oboz has planted over 7 million trees and counting. For Oboz, taking care of your feet and taking care of the earth go hand in hand."

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